Begin your New Year 2024 with excellent positioning and messaging, thanks to the amazing ideas from Jon Itkin, Principal of In The Kitchen: an agency for high-growth startups looking to find their groove and connect with customers.
He and host Melissa Moody chat about:
The fundamentals of positioning for fast growing tech companies (and everyone else too)
The concept of "advantage stacking"
How to find balance between brand and product marketing
How to build a customer journey model
The wins that can be found by talking with HAPPY customers
Learn more about Nut Tree: https://nuttr.ee/
